Available

Muhammad Mursalin

Art Director

Beyond aesthetics:

strategy, storytelling,

and vision.

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01/ Purpose

Perspective

Intention

15'

(01)

(About Me)

(01)

(About Me)

(Pre)

I begin with questions, research, and strategy—seeking meaning before making. Every design starts with understanding the purpose behind the work.

(+Post)

I evaluate impact, refine through feedback, and learn from outcomes. Design succeeds when it creates connection, not just attention.

(=Results)

Number of Projects

+300

Success rate

100%

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(02)

(Portfolio)

(02)

(Portfolio)

FX-20-25'

Join Us Now

(01)

American Garden

Art Direction

(01)

American Garden

Art Direction

American Garden

Art Direction

(02)

Nissan Innitiative

Campaign Design

(02)

Nissan Innitiative

Campaign Design

Nissan Innitiative

Campaign Design

(03)

L'oreal Campaign

Strategy

(03)

L'oreal Campaign

Strategy

L'oreal Campaign

Strategy

(04)

Ferrero Rocher

Ecommerce Content Creation

(04)

Ferrero Rocher

Ecommerce Content Creation

Ferrero Rocher

Ecommerce Content Creation

See all (07)

(03)

(Expertise)

(03)

(Expertise)

Explore More

01

Art Direction

Creative Oversight

I develop cohesive creative systems that communicate with clarity, evoke emotion, and strengthen the story behind every project.

01

Art Direction

Creative Oversight

I develop cohesive creative systems that communicate with clarity, evoke emotion, and strengthen the story behind every project.

02

A.I Collabration

Designing Together

I collaborate with AI as a creative partner, blending human insight with technology to elevate both ideas and execution.

02

A.I Collabration

Designing Together

I collaborate with AI as a creative partner, blending human insight with technology to elevate both ideas and execution.

03

Strategy

Design Through Insight

My strategy starts with people, not assumptions. I explore needs, behaviors, and pain points to uncover insights that shape meaningful ideas, strengthen communication, and create work with lasting impact.

03

Strategy

Design Through Insight

04

Critical Thinking

Understand the problem

I challenge assumptions, ask better questions, and uncover meaningful insights before designing. Every decision is guided by logic, curiosity, and purpose, ensuring creative solutions solve real problems—not just create attractive visuals.